5 Reasons to Choose AG1

Focus, Energy, and Mood

AG1 sustainably supports your metabolism2 with precisely the right ingredients from the very start, without the caffeine crash, and helps reduce fatigue and exhaustion.4

Premium Ingredients

AG1 uses only high-quality, natural ingredients sourced from trusted farms, presented in forms and combinations that your body recognizes and can easily absorb.

Good Immune System

With vitamins A, C, B6, B12, folate, zinc, copper, and selenium, AG1 contributes to a strong immune system all year round and boosts your defenses.1

Digestion

Health begins in the gut. That’s why AG1 provides ingredients like calcium and biotin to support your digestion.9

Science and Research

Since 2010, AG1 has been based on the latest scientific research – which is why we continuously refine and improve it.

Get started with your AG1 Welcome Kit

Get started with your AG1 Welcome Kit

AG1 Pouch (30 Servings)
2,90 €/serving
87€
FIRST TIME PURCHASE INCLUDES:
Welcome Kit
AG1 Shaker, Scoop, and Canister
Free
28€
AG1 Travel Packs (5 count)
5 individual servings
Free
17€
Vitamin D3+K2 Drops
1 Bottle
Free
24€
Total
87€
156€
Update or cancel anytime
30 days money-back guarantee
    VEGAN
    GLUTEN-FREE
    DAIRY-FREE
    EGG-FREE
    NO SUGAR ADDED
    PALEO & KETO-FRIENDLY

Researched. Studied. Continuously Improved.

In a single-arm study on the self-perceived effects of AG1, participants reported noticing changes in their daily lives after just one month

97%

of participants felt sustained energy after 1 month ᵃ

82%

of participants felt less stressed after 2 months ᵇ

94%

of participants felt calmer after 2 months ᶜ

91%

noticed they needed less coffee after 2 months ᵈ

↡ Data on file, 2023. In a single-arm third-party study conducted on 35 healthy adults aged 25 to 48, the self-perceived effects of AG1 were assessed over a period of three months. The study was conducted on a previous version of AG1’s continually evolving formulation. The study results can be transferred to the current version of the formula due to no or scientifically negligible changes in supporting nutrients, the same routine, and a comparable taste.
ᵃ – Vitamins C, B6 and B12, riboflavin, niacin and pantothenic acid contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue.
ᵇ – Thiamine, niacin, vitamin B6, vitamin B12, biotin, folate, and vitamin C contribute to normal psychological function.
ᶜ – Thiamine, niacin, vitamin B6, vitamin B12, biotin, folate, and vitamin C contribute to normal psychological function.
ᵈ – Vitamins C, B6 and B12, riboflavin, niacin and pantothenic acid contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue.

We set the bar for quality — and keep raising it

AG1 is held to the highest quality standards. From our research, to sourcing, to manufacturing and testing, we go above and beyond industry standards to bring you a safe and effective product.

Driven by science. Backed by research.

Product safety certified by Cologne List®

A higher standard for sourcing

Manufacturing at its best

TESTIMONIALS

Trusted by the world’s best athletes

Lucy Charles-Barclay

IRONMAN World Champion 2023, 4x 2nd at IRONMAN World Championship, IRONMAN 70.3 World Champion 2021

"AG1 has been a game-changer for me in areas like supporting my immune system, energy levels, and mental performance. I find AG1 to be equally beneficial during my training and in the off-season to keep me healthy."

Gustav Iden

IRONMAN World Champion 2022, 2x IRONMAN 70.3 World Champion

"With AG1, I have found a daily solution for my body that I can take with me anywhere in the world and this has supported me in taking greater ownership of my own health.1,2,3"

Laura Philipp

3rd at IRONMAN World Championship 2023, IRONMAN European, Champion 2021 & 2022, IRONMAN World Record (8:18:20)

"With AG1, I can be confident that I’m covering a broad spectrum of nutrients. AG1 helps me fuel my body with the right 'building blocks' (nutrients) every day – to support my recovery4 and help me perform at my best."

Sam Laidlow

IRONMAN World Champion 2023, 2nd at IRONMAN World Championship 2022

"AG1 is unique and more importantly easy to use. Health is the most underrated pillar of performance and AG1 gives me the piece of mind covering a big part of my daily nutritional needs in one simple scoop."


Daniel Baekkegard

70.3 European Champion 2022, 3rd at IRONMAN 70.3 World Championship 2021

"My body is under constant stress due to the high volume of intense training as well as the non-stop travel. I am a big fan of AG1's simple daily foundational nutrition that helps me support my immune health.1"

Kat Matthews

2nd at IRONMAN World Championship 2021, 2nd at IRONMAN 70.3 World Championship 2023

"I've been able to easily integrate AG1 into my morning routine and have been impressed with the focus it gives me going into the day and I am excited to support so many different areas of health and wellbeing with just one simple product.1,2,4"


Braden Currie

3x IRONMAN Asia Pacific Champion 2023, 3x top 10 results at the IRONMAN World Championships

"I have been using AG1 for months as part of my morning routine to give me an extra boost before the intensity of my training day begins. This daily habit has supported me both physically and mentally, and I am incredibly proud to represent AG1 which was founded by a Kiwi and originated here in New Zealand."

Timothy O'Donnell

2nd at IRONMAN World Championship 2019, 6x top 10 results at the IRONMAN World Championships

"AG1 is my foundational nutrition, helping me support my immune system and energize my body so I can keep up with both my training and my kids.1,2 This one simple habit has been a game changer!"

You've got questions? We've got the answers.

What is AG1?

AG1 is a daily Foundational Nutrition supplement that supports your health holistically. It’s a science-driven blend of vitamins, good bacteria, and whole food sourced nutrients that lay the foundation for daily performance and healthy aging.

How and when do I drink my AG1?

Do I need to drink AG1 every day?

Can I take more than one scoop a day?

What products does AG1 replace?

How do I know if AG1 is right for me?

What makes AG1 different from other nutritional products?

What are the ingredients in AG1?

What kind of benefits can I expect from taking AG1?

Is AG1 organic?

Do I get anything for recommending AG1?

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Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

* Genuine reviews from customers who received a review link after purchase.

** Offer valid for new subscribers only. Free Shipping does not apply to customers in Switzerland and Norway.

º Food Supplement. In combination with a healthy diet and exercise.

ª Survey on the awareness of multi-nutrient powders with 211 consumers aged 18 to 49 in Germany, 09/24.

↡ Survey of 527 AG1 customers after 12+ days of use, 2024. Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid, and folate help reduce tiredness and fatigue. Pantothenic acid supports mental performance. Calcium supports normal digestive enzyme function, while biotin maintains normal mucous membranes, such as the gut lining.

Immune System

1: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise. The positive effect is achieved if 200 mg of vitamin C are taken daily in addition to the recommended daily dose (80 mg). AG1 contains 420 mg vitamin C.

Metabolism

2: Vitamins C, B6 and B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, calcium, phosphorus, copper, and manganese contribute to normal energy-yielding metabolism. Biotin, zinc, and chromium contribute to normal macronutrient metabolism. Vitamin A and riboflavin contribute to normal metabolism of iron. Zinc contributes to normal acid-base metabolism.

Cell Protection

3: Vitamins E and C, as well as riboflavin, zinc, copper, manganese and selenium, contribute to the protection of cells from oxidative stress. Zinc contributes to normal DNA synthesis. Phosphorus contributes to normal function of cell membranes.

Mental Performance; Mental Focus; Nervous System; Psychological Function

4: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and folic acid contribute to the reduction of tiredness and fatigue. Pantothenic acid contributes to normal mental performance. Zinc contributes to normal cognitive function. Vitamins C, B6, B12, thiamine, riboflavin, niacin, biotin, and copper contribute to normal functioning of the nervous system. Thiamine, niacin, vitamin B6, vitamin B12, biotin, folate, and vitamin C in AG1 contribute to normal psychological function.

Bones

5: Calcium contributes to the maintenance of normal bones. Protein, phosphorus, zinc, and manganese contribute to the maintenance of normal bones. Vitamin C contributes to normal collagen formation for the normal function of bones.

Cardiovascular System

6: Thiamine contributes to the normal function of the heart. Vitamins B6 and B12 contribute to normal red blood cell formation. Vitamin C contributes to normal collagen formation for the normal function of blood vessels.

Skin, hair, nails

7: Vitamin A, riboflavin, niacin, biotin and zinc contribute to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Biotin, zinc and selenium contribute to the maintenance of normal hair. Copper contributes to normal skin and hair pigmentation and to normal connective tissue. Selenium and zinc contribute to the maintenance of normal nails.

Hormone system

8: Vitamin B6 contributes to the regulation of hormonal activity. Pantothenic acid contributes to normal synthesis and metabolism of steroid hormones, vitamin D, and some neurotransmitters. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to normal thyroid function and normal spermatogenesis. Zinc contributes to normal fertility and normal reproduction. Chromium contributes to the maintenance of normal blood glucose levels.

Digestion

9: Calcium contributes to the normal function of digestive enzymes. Biotin contributes to the maintenance of normal mucous membranes (e.g., intestinal mucosa).

Muscles

10: Calcium contributes to normal muscle function. Proteins contribute to the maintenance of muscle mass and an increase in muscle mass.

Eyes

11: Vitamin A, riboflavin and zinc contribute to the maintenance of normal vision.