AG1. More than just a nutrient boost.

AG1 support your immune defense1, energy & metabolic efficiency2, and mental performance4 with AG1. One scoop contains a science-driven formulation with comprehensive nutrients that work together to deliver foundational nutrition to support whole body health.

Get your Welcome Kit including FREE Vitamin D3+K2 and 5 Travel Packs — worth €69.

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A science-driven
nutritional supplement

Contains gut-friendly
bacteria and fibre

Backed by research
Certified by Cologne List®

Over 70 ingredients
Vegan, gluten-free & dairy-free

Your Day, Upgraded – Every Day

70+ optimised ingredients. 5 new bacterial strains. 4 clinical studies. 1 scoop a day for your best possible start – now better than ever with our latest upgrade.

Energy

AG1 contains B vitamins like B6 and B12 that support your energy metabolism and help reduce tiredness.

Immune system

Vitamin C from citrus fruits and minerals like zinc and selenium support your immune function.

Focus

AG1 supports mental performance with pantothenic acid and cognitive function with zinc.

Digestion

Calcium supports digestive enzymes, while biotin contributes to the maintenance of the gut lining.

Get started with your AG1 Welcome Kit

Get started with your AG1 Welcome Kit

AG1 Pouch (30 Servings)
2,90 €/serving
87€/mo
€107
FIRST TIME PURCHASE INCLUDES:
Welcome Kit
AG1 Shaker, Scoop, and Canister
Free
28€
AG1 Travel Packs (5 count)
5 individual servings
Free
17€
Vitamin D3+K2 Drops
1 Bottle
Free
24€
Total
87€/mo
Update or cancel anytime
30 days money-back guarantee
    VEGAN
    GLUTEN-FREE
    DAIRY-FREE
    EGG-FREE
    NO SUGAR ADDED
    PALEO & KETO-FRIENDLY

15 years of research and 4 clinical trials

In an industry where few put their supplements through scientific research, we invest millions in the gold standard – randomised, placebo-controlled, double- or triple-blind clinical trials.

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Tested for those who test themselves

We set the bar for quality – and keep raising it. From research and formulation to sourcing, manufacturing, and testing, every scoop of AG1 is backed by rigorous protocols to ensure it’s safe, effective, and consistently high quality.

Driven by science, backed by research

Certified safe for elite performance

Tested for what matters

Ingredients your body recognises

Great taste, naturally

TESTIMONIALS

Trusted by the world’s best athletes

Lucy Charles-Barclay

IRONMAN World Champion 2023, 4x 2nd at IRONMAN World Championship, IRONMAN 70.3 World Champion 2021

"AG1 has been a game-changer for me in areas like supporting my immune system, energy levels, and mental performance. I find AG1 to be equally beneficial during my training and in the off-season to keep me healthy."

Gustav Iden

IRONMAN World Champion 2022, 2x IRONMAN 70.3 World Champion

"With AG1, I have found a daily solution for my body that I can take with me anywhere in the world and this has supported me in taking greater ownership of my own health.1,2,3"

Laura Philipp

3rd at IRONMAN World Championship 2023, IRONMAN European, Champion 2021 & 2022, IRONMAN World Record (8:18:20)

"With AG1, I can be confident that I’m covering a broad spectrum of nutrients. AG1 helps me fuel my body with the right 'building blocks' (nutrients) every day – to support my recovery4 and help me perform at my best."

Sam Laidlow

IRONMAN World Champion 2023, 2nd at IRONMAN World Championship 2022

"AG1 is unique and more importantly easy to use. Health is the most underrated pillar of performance and AG1 gives me the piece of mind covering a big part of my daily nutritional needs in one simple scoop."


Daniel Baekkegard

70.3 European Champion 2022, 3rd at IRONMAN 70.3 World Championship 2021

"My body is under constant stress due to the high volume of intense training as well as the non-stop travel. I am a big fan of AG1's simple daily foundational nutrition that helps me support my immune health.1"

Kat Matthews

2nd at IRONMAN World Championship 2021, 2nd at IRONMAN 70.3 World Championship 2023

"I've been able to easily integrate AG1 into my morning routine and have been impressed with the focus it gives me going into the day and I am excited to support so many different areas of health and wellbeing with just one simple product.1,2,4"


Braden Currie

3x IRONMAN Asia Pacific Champion 2023, 3x top 10 results at the IRONMAN World Championships

"I have been using AG1 for months as part of my morning routine to give me an extra boost before the intensity of my training day begins. This daily habit has supported me both physically and mentally, and I am incredibly proud to represent AG1 which was founded by a Kiwi and originated here in New Zealand."

Timothy O'Donnell

2nd at IRONMAN World Championship 2019, 6x top 10 results at the IRONMAN World Championships

"AG1 is my foundational nutrition, helping me support my immune system and energize my body so I can keep up with both my training and my kids.1,2 This one simple habit has been a game changer!"

You've got questions? We've got the answers.

What is AG1?

AG1 is a daily nutrient boost of over 70 high-quality ingredients – including vitamins, minerals, plant compounds and bacterial cultures. It’s formulated by experts, backed by science, and trusted by high performers worldwide. AG1 makes it easy to support your body and mind, no matter where life takes you. Read more about AG1 here.

Which ingredients are in AG1?

How do I know if AG1 is right for me?

What products does AG1 replace?

How does AG1 taste?

30-DAY MONEY BACK GUARANTEE

Not satisfied? Get your money back

✓ 30 days money-back guarantee
✓ Update or cancel your subscription anytime
✓ Free Shipping**

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Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

* Genuine reviews from customers who received a review link after purchase.

** Offer valid for new subscribers only. Free Shipping does not apply to customers in Switzerland and Norway.

º Food Supplement. In combination with a healthy diet and exercise.

ª Survey on the awareness of multi-nutrient powders with 211 consumers aged 18 to 49 in Germany, 09/24.

↡ Survey of 527 AG1 customers after 12+ days of use, 2024. The survey was conducted on a previous version of AG1’s continually evolving formulation. The survey results can be transferred to the current version of the formula due to no or scientifically negligible changes in supporting nutrients. Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid, and folate help reduce tiredness and fatigue. Pantothenic acid supports mental performance. Calcium supports normal digestive enzyme function, while biotin maintains normal mucous membranes, such as the gut lining.

Immune System

1: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise.

Energy; Metabolism

2: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and magnesium contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue. With vitamins C, B6, B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, calcium, phosphorus, copper and manganese, AG1 contributes to normal energy-yielding metabolism. Magnesium contributes to electrolyte balance. Biotin, zinc and chromium contribute to normal macronutrient metabolism.

Cell Protection

3: With vitamins E and C as well as riboflavin, zinc, copper and selenium, AG1 contributes to the protection of cells from oxidative stress. Phosphorus contributes to normal function of cell membranes. Folate, Vitamin B6 and B12 contribute to normal homocysteine metabolism.

Mental Performance; Psychological Function; Nervous System

4: With pantothenic acid, AG1 contributes to normal mental performance. Zinc contributes to normal cognitive function. With vitamins C, B6, B12, B1, B3 and B7 AG1 contributes to normal psychological function and to normal functioning of the nervous system. Calcium contributes to normal neurotransmission.

Skin, Hair & Nails

5: With vitamins A, as well as riboflavin, niacin, biotin and zinc, AG1 contributes to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Vitamin B7, zinc and selenium contribute to the maintenance of normal hair. Zinc and selenium contribute to the maintenance of normal nails.

Hormonal System

6: With vitamin B6, AG1 contributes to the regulation of hormonal activity. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to the normal thyroid function. With chromium, AG1 contributes to the maintenance of normal blood glucose levels.

Digestion

7: Calcium contributes to the normal function of digestive enzymes. Biotin AG1 contributes to the maintenance of normal mucous membranes (e.g. intestinal mucosa).

Muscles

8: With calcium and magnesium, AG1 contributes to normal muscle function.