AG1. Your Daily Nutrient Boost!

One scoop contains a science-driven formulation with comprehensive nutrients that work together to deliver foundational nutrition to support key functions of your body.

Free with Subscription: Get 10 free Travel Packs for race weeks and training camps**

30 days money-back guarantee

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A science-driven
nutritional supplement

Contains gut-friendly
bacteria and fibre

Backed by research
Certified by Cologne List®

Over 70 ingredients
Vegan, Gluten-Free & Dairy-Free

Recommended by top
health experts & performers

Your Day, Upgraded – Every Day

70+ optimised ingredients. 5 new bacterial strains. 4 clinical studies. 1 scoop a day for your best possible start – now better than ever with our latest upgrade.

Energy

AG1 contains B vitamins like B6 and B12 that support your energy metabolism and help reduce tiredness.

Immune system

Vitamin C from citrus fruits and minerals like zinc and selenium support your immune function.

Focus

AG1 supports mental performance with pantothenic acid and cognitive function with zinc.

Digestion

Calcium supports digestive enzymes, while biotin contributes to the maintenance of the gut lining.

TESTIMONIALS

Trusted by the world’s best athletes

Lucy Charles-Barclay

IRONMAN World Champion 2023, 4x 2nd at IRONMAN World Championship, IRONMAN 70.3 World Champion 2021

"AG1 has been a game-changer for me in areas like supporting my immune system, energy levels, and mental performance. I find AG1 to be equally beneficial during my training and in the off-season to keep me healthy."

Gustav Iden

IRONMAN World Champion 2022, 2x IRONMAN 70.3 World Champion

"With AG1, I have found a daily solution for my body that I can take with me anywhere in the world and this has supported me in taking greater ownership of my own health.1,2,3"

Laura Philipp

3rd at IRONMAN World Championship 2023, IRONMAN European, Champion 2021 & 2022, IRONMAN World Record (8:18:20)

"With AG1, I can be confident that I’m covering a broad spectrum of nutrients. AG1 helps me fuel my body with the right 'building blocks' (nutrients) every day – to support my recovery4 and help me perform at my best."

Sam Laidlow

IRONMAN World Champion 2023, 2nd at IRONMAN World Championship 2022

"AG1 is unique and more importantly easy to use. Health is the most underrated pillar of performance and AG1 gives me the piece of mind covering a big part of my daily nutritional needs in one simple scoop."


Daniel Baekkegard

70.3 European Champion 2022, 3rd at IRONMAN 70.3 World Championship 2021

"My body is under constant stress due to the high volume of intense training as well as the non-stop travel. I am a big fan of AG1's simple daily foundational nutrition that helps me support my immune health.1"

Kat Matthews

2nd at IRONMAN World Championship 2021, 2nd at IRONMAN 70.3 World Championship 2023

"I've been able to easily integrate AG1 into my morning routine and have been impressed with the focus it gives me going into the day and I am excited to support so many different areas of health and wellbeing with just one simple product.1,2,4"


Braden Currie

3x IRONMAN Asia Pacific Champion 2023, 3x top 10 results at the IRONMAN World Championships

"I have been using AG1 for months as part of my morning routine to give me an extra boost before the intensity of my training day begins. This daily habit has supported me both physically and mentally, and I am incredibly proud to represent AG1 which was founded by a Kiwi and originated here in New Zealand."

Timothy O'Donnell

2nd at IRONMAN World Championship 2019, 6x top 10 results at the IRONMAN World Championships

"AG1 is my foundational nutrition, helping me support my immune system and energize my body so I can keep up with both my training and my kids.1,2 This one simple habit has been a game changer!"

Get started with your AG1 Welcome Kit**

Get started with your AG1 Welcome Kit**

AG1 Pouch (30 Servings)
2,90€/serving
87€
FIRST TIME PURCHASE INCLUDES:
Welcome Kit
AG1 Shaker, Scoop, and Canister
Free
28€
AG1 Travel Packs (10 count)
10 individual servings
Free
34€
Free Delivery
Free delivery with every purchase
Free
Total
87€
149€
Update or cancel anytime
30 days money-back guarantee

Bioavailable ingredients optimised for impact

What goes in matters. Every AG1 ingredient is hand-selected by our scientists for quality, bioavailability, and efficacy – so your body gets what it can use, and nothing it doesn’t.

Vitamins & minerals

Support energy metabolism,² digestion,7 mental performance⁴ and more

Bacterial cultures, fibre & enzymes

Gut-friendly bacteria, essential fibre, and digestive enzymes

Antioxidants3

Help protect against oxidative stress and avoid premature ageing³

Traditional mushrooms

Reishi and shiitake mushrooms – a natural source of fibre, vitamins, and minerals

Botanicals

Nutrient-rich ingredients from real foods as sources of phytochemicals and nutrients

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15 years of research and 4 clinical trials

In an industry where few put their supplements through scientific research, we invest millions in the gold standard – randomised, placebo-controlled, double- or triple-blind clinical trials.

Learn More

AG1 is clinically backed

While many supplements do not put themselves through rigorous scientific research, we pride ourselves on it.

MICROBIOME

NUTRIENT LEVELS

BIOAVAILABILITY

a: In a triple-blind, randomised, placebo-controlled parallel-designed clinical trial evaluating nutrient biomarkers and microbiome shifts in 105 healthy adults ages 20-59 over the course of 12 weeks.
b: In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome shifts in 20 active adults ages 19-37.
c: In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome assessments of 24 healthy adults with occasional GI distress ages 26-59.
d: In a double-blind, randomised, placebo-controlled cross-over clinical trial assessing bioavailability in 16 healthy adults ages 18-42 over the course of 8 hours.
The studies were conducted on a similar version of AG1's continually evolving formulation. The transferability of the study results is ensured because of comparable ingredients and amounts.

Learn more about AG1 from our Experts

Morning People: Timothy O'Donnell

The Five Foundational Health Behaviors with Dr. Andrew Huberman

Morning People: Alison Roman

Morning People: Bobbi Brown

You've got questions? We've got the answers.

What is AG1?

AG1 is a daily nutrient boost of over 70 high-quality ingredients – including vitamins, minerals, plant compounds and bacterial cultures. It’s formulated by experts, backed by science, and trusted by high performers worldwide. AG1 makes it easy to support your body and mind, no matter where life takes you. Read more about AG1 here.

Which ingredients are in AG1?

How do I know if AG1 is right for me?

What products does AG1 replace?

How does AG1 taste?

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Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

* Genuine reviews from customers who received a review link after purchase.

** Offer valid for new subscribers only. Free Shipping does not apply to customers in Switzerland and Norway.

º Food Supplement. In combination with a healthy diet and exercise.

ª Survey on the awareness of multi-nutrient powders with 211 consumers aged 18 to 49 in Germany, 09/24.

↡ Survey of 527 AG1 customers after 12+ days of use, 2024. The survey was conducted on a previous version of AG1’s continually evolving formulation. The survey results can be transferred to the current version of the formula due to no or scientifically negligible changes in supporting nutrients. Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid, and folate help reduce tiredness and fatigue. Pantothenic acid supports mental performance. Calcium supports normal digestive enzyme function, while biotin maintains normal mucous membranes, such as the gut lining.

Immune System

1: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise.

Energy; Metabolism

2: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and magnesium contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue. With vitamins C, B6, B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, calcium, phosphorus, copper and manganese, AG1 contributes to normal energy-yielding metabolism. Magnesium contributes to electrolyte balance. Biotin, zinc and chromium contribute to normal macronutrient metabolism.

Cell Protection

3: With vitamins E and C as well as riboflavin, zinc, copper and selenium, AG1 contributes to the protection of cells from oxidative stress. Phosphorus contributes to normal function of cell membranes. Folate, Vitamin B6 and B12 contribute to normal homocysteine metabolism.

Mental Performance; Psychological Function; Nervous System

4: With pantothenic acid, AG1 contributes to normal mental performance. Zinc contributes to normal cognitive function. With vitamins C, B6, B12, B1, B3 and B7 AG1 contributes to normal psychological function and to normal functioning of the nervous system. Calcium contributes to normal neurotransmission.

Skin, Hair & Nails

5: With vitamins A, as well as riboflavin, niacin, biotin and zinc, AG1 contributes to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Vitamin B7, zinc and selenium contribute to the maintenance of normal hair. Zinc and selenium contribute to the maintenance of normal nails.

Hormonal System

6: With vitamin B6, AG1 contributes to the regulation of hormonal activity. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to the normal thyroid function. With chromium, AG1 contributes to the maintenance of normal blood glucose levels.

Digestion

7: Calcium contributes to the normal function of digestive enzymes. Biotin AG1 contributes to the maintenance of normal mucous membranes (e.g. intestinal mucosa).

Muscles

8: With calcium and magnesium, AG1 contributes to normal muscle function.