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      © AG1


      *Details on health claims: AG1 contains pantothenic acid which supports normal mental performance, folate and niacin which contribute to the reduction of tiredness and fatigue, copper and phosphorus, which support normal energy-yielding metabolism, chromium which contributes to normal macronutrient metabolism, thiamine which contributes to the normal function of the heart, Vitamin B2 which supports the maintenance of normal red blood cells, Vitamin B12 which contribute to normal red blood cell formation, Vitamin C, zinc and selenium which support normal function of the immune system, Vitamin B6 which contributes to the regulation of hormone activity, and Vitamin E and riboflavin which help to protect the body’s cells against oxidative stress.


      Text reviews are genuine reviews from customers who received a review link from Yotpo after purchasing. Video reviews are genuine incentivised reviews from verified customers who were contacted after purchase.


      Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

      ** Offer valid for new subscribers only.

      +In a single-arm study examining the self-perceived efficacy of AG1, participants reported positive effects on energy, mental performance, and skin.

      Immune System

      1: Copper, folate, selenium, zinc, and vitamins A, B12, B6, and C contribute to the normal function of the immune system.

      Metabolism

      2: Vitamins C, B6 and B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, phosphorus, and copper contribute to normal energy-yielding metabolism. Biotin, zinc, and chromium contribute to normal macronutrient metabolism. Vitamin A and riboflavin contribute to normal metabolism of iron. Zinc contributes to normal acid-base metabolism.


      Healthy Cells

      3: Vitamins E and C, as well as riboflavin, zinc, copper and selenium, contribute to the protection of cells from oxidative stress. Zinc contributes to normal DNA synthesis. Phosphorus contributes to normal function of cell membranes.


      Mental Performance; Mental Focus; Nervous System

      4: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and folate contribute to the reduction of tiredness and fatigue. Pantothenic acid contributes to normal mental performance. Zinc contributes to normal cognitive function. Vitamins C, B6, B12, thiamine, riboflavin, niacin, biotin, and copper contribute to normal functioning of the nervous system.

      Healthy bones

      5: Protein, phosphorus and zinc contribute to the maintenance of normal bones. Vitamin C contributes to normal collagen formation for the normal function of bones.

      Cardiovascular System

      6: Thiamine contributes to the normal function of the heart. Vitamins B6 and B12 contribute to normal red blood cell formation. Vitamin C contributes to normal collagen formation for the normal function of blood vessels.


      Skin, hair, nail

      7: Vitamin A, riboflavin, niacin, biotin, and zinc contribute to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Biotin, zinc and selenium contribute to the maintenance of normal hair. Copper contributes to normal skin and hair pigmentation and to normal connective tissue. Selenium and zinc contribute to the maintenance of normal nails.

      Hormonal Health

      8: Vitamin B6 contributes to the regulation of hormonal activity. Pantothenic acid contributes to normal synthesis and metabolism of steroid hormones, vitamin D, and some neurotransmitters. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to normal thyroid function and normal spermatogenesis. Zinc contributes to normal fertility and normal reproduction. Chromium contributes to the maintenance of normal blood glucose levels.

      Digestion

      9: Biotin contributes to the maintenance of normal mucous membranes (e.g., intestinal mucosa).


      Muscles

      10: Proteins contribute to the maintenance of muscle mass and an increase in muscle mass.

      Healthy eyes

      11: Vitamin A, riboflavin and zinc contribute to the maintenance of normal vision.

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      We're here to help you go beyond

      Now Only: FREE Morning Person Hat + Vitamin D3+K2 + 5 Travel Packs.**

      Try AG1 Now

      ✓ Free Shipping** ✓ 30 days money-back guarantee

      Backed by 4 clinical studies

      Recommended by experts

      Tested for 500+ banned substances

      Certified by Informed Choice & Cologne List®

      Your Day, Upgraded – Every Day

      Full focus. No brain fog. Magnesium, Vitamin B12 and Folate keep your mind clear, whatever the day brings.◊

      Say goodbye to the afternoon slump. Vitamin B6, B12, C and Magnesium deliver real energy without a caffeine crash.◊

      Your gut will thank you: Biotin, Niacin and Vitamin A nurture your digestive health from within, for an all-round good feeling.◊

      Stay on track – even when it gets tough. Vitamin A, Zinc, Selenium and Vitamin C support your immune system, even after intense physical stress.◊

      Radiant from the inside out. Biotin, Vitamin C and Zinc support skin, hair and nails – for a glow that comes from within.◊

      Get started with AG1 today

      Get started with AG1 today

      AG1 Pouch (30 servings)
      2,24 €/serving
      €67
      FIRST TIME PURCHASE INCLUDES:
      Welcome Kit
      AG1 shaker, scoop, and stainless steel canister
      free
      €28
      Vitamin D3+K2
      1 bottle – separate for optimal absorption and flexible dosing
      free
      €24
      5 Travel Packs
      Single-serve daily portions for on the go
      free
      €17
      Total
      €67
      €156
      Free delivery**
      Flexible subscription
      30-day money-back guarantee

      Recommended by experts around the world

      Hugh Jackman

      ACTOR, SINGER, PERFORMER, AG1 DRINKER SINCE 2021

      “I was first introduced to AG1 five or six years ago by my nutritionist. He knew how hard I worked, and I've used it every day since. It's one scoop in water first thing in the morning and you know you're getting what you need for the day. It gives me peace of mind to have something that's simple and trusted.”

      Laura Philipp

      2024 IRONMAN WORLD CHAMPION & 2025 CHALLENGE ROTH CHAMPION

      "With AG1, I can be confident that I’m covering a broad spectrum of nutrients. It helps me fuel my body with the right building blocks every day – supporting my recovery and helping me show up at my best.◊"

      Sir Lewis Hamilton

      SEVEN-TIME FORMULA 1 WORLD CHAMPION

      "I’ve been drinking AG1 every single day for a few years now, and it’s become an essential part of my routine. It’s my daily source of energy◊ – it tastes great, it’s easy to take on the go, and it supports my health body and mind in a truly holistic way.◊ I love how AG1 makes it easy to take care of what matters."

      Nicki Lange

      ENTREPRENEUR AND ULTRA-MARATHON RUNNER

      “AG1 is part of my everyday life as practical support in a demanding routine that balances entrepreneurship with long hours of training. For me, it’s an easy way to give my body the nutrients it needs for steady energy, clear focus and good recovery.◊ I value how reliably AG1 works and how effortlessly it fits into my lifestyle.”

      Rosa Klöser

      2024 UNBOUND CHAMPION & 2025 GERMAN GRAVEL NATIONAL CHAMPION

      “AG1 is a staple in my morning routine. It gives me peace of mind that I’m getting key nutrients and supporting recovery – especially during busy weeks and heavier training blocks.◊”

      Dr. Rangan Chatterjee

      Professor, Broadcaster and Author

      “I'm really particular about what I put inside my own body. And I'm very particular with what I recommend to the public. The list of things I tend to recommend is actually pretty short, but AG1 is absolutely on it.”

      Louis Lazar Timm

      "ENTREPRENEUR, FORMER PRO ATHLETE & GRANDSON"

      "AG1 has become the foundation of my morning routine: whether it's a contrast shower, reading or breathwork, every day starts with a scoop of AG with coconut water and vitamin D drops. That way I've got my nutrient base covered in 1 minute and the day can only get better from there."

      15 years of research in every scoop

      We invest in clinical trials because it’s the only way to show that AG1 truly works. In the supplement industry, this level of research is rare – for us, it’s the standard.

      AG1 has been studied in four gold-standard clinical trials: randomised, placebo-controlled, and double-blinded.ᵃ⁻ᵈ

      See all studies →

      AG1 is clinically shown to enrich the gut microbiome.ᵃ⁻ᶜ

      We tested whether the bacterial cultures in AG1 could survive the gastrointestinal tract – only then can they become part of the microbiome. The result: they reach the gut alive and contribute to microbial diversity.

      See all studies →

      AG1 helps improve key nutrient levels within 3 months.ᵃ

      In a clinical trial, we examined whether the nutrients in AG1 are not just absorbed but also effectively utilised. The result: AG1 made a measurable difference compared to diet alone.

      See all studies →

      Key nutrients in AG1 were shown to be quickly and easily absorbed into the body.ᵈ

      Nutrients only work if your body can take them up. Our clinical research confirms: AG1 delivers essential nutrients in a form the body absorbs and uses effectively.

      See all studies →

      Tested for those who test themselves

      We set the bar for quality – and keep raising it. From research and formulation to sourcing, manufacturing, and testing, every scoop of AG1 is backed by rigorous protocols to ensure it’s safe, effective, and consistently high quality.


      We’ve built an in-house team of scientists and researchers to stay on top of the latest in nutrition and microbiome science. Every upgrade to AG1 is grounded in real research, which includes our own clinical trials on the efficacy and impact of AG1.

      AG1 is certified by both the Cologne List® and Informed Choice – two of the most trusted global testing programmes. These certifications mean AG1 is independently tested for banned substances and meets strict standards for quality and safety, making it a reliable choice for professional athletes and anyone who wants extra assurance from their supplements.

      AG1 is regularly tested for hundreds of potential contaminants to make sure it’s clean, safe, and consistent from batch to batch.

      We test for:
      – Heavy metals
      – Pesticides & herbicides
      – Microbial contaminants
      – Allergens
      – Residual solvents
      – Over 250 banned substances

      We select ingredients your body can actually absorb. That means potent bioavailable, vitamins, minerals and plant compounds, and rigorously sourced bacterial strains – all tested for quality, purity, and efficacy.

      AG1 is made to be part of your daily ritual – and that includes taste. AG1 goes through third-party sensory testing to ensure taste and mouthfeel are exactly as expected. Our flavour comes from real food sources, never artificial additives, and is compatible with every lifestyle.

      AG1 is:
      – Vegan
      – Gluten-free
      – Free from added sugar
      – Free from preservatives, artificial flavours or sweeteners
      – Compatible with a variety of dietary lifestyles

      Built on research, lived by real people

      Hear from our community how AG1 has impacted their everyday.

      Florian

      AG1 MEMBER SINCE 2024

      “I’ve been drinking AG1 since 2024 and already noticed more focus⁴ in the first days – I even swapped my morning espresso for it. For me, AG1 gives a sense of security: I know my body and immune system are supported, and when I get on the bike, I can switch off completely.◊”

      Patrizia

      AG1 MEMBER SINCE 2024

      “My daily ritual is swimming 1,000 metres – I’ve completely reshaped my nutrition for it, and AG1 is a big part of that. Since then, I feel fit, energised, and I know my body is consistently supported.◊”

      Sanja

      AG1 MEMBER SINCE 2022

      “I’ve been starting my mornings with AG1 for three years – always with lemon and ice. This ritual gives me focus and clarity for the day, my nails are strong, and I stay fit, even in stressful times.◊”

      Witold

      SURVEY FEEDBACK↡

      "Seems promising, but it's been only a few days since I am taking it.◊"

      Harry

      SURVEY FEEDBACK↡

      "First positive effects: I no longer feel tired during the day and I feel focused and concentrated.◊"

      Annapurna

      SURVEY FEEDBACK↡

      "I see a change in my energy, my mood, focus, amount of food needed.◊"

      Mina

      SURVEY FEEDBACK↡

      "I feel good and feel that I’m starting my day with a better and healthier habit.◊"

      Robert

      SURVEY FEEDBACK↡

      "Good in bowel movements, energetic.◊"

      Liane

      SURVEY FEEDBACK↡

      "I feel slightly more motivated. Less cravings and when I binged the other day I felt really sick, my body didn't enjoy it at all.◊"

      Stefanie

      SURVEY FEEDBACK↡

      "I no longer have a constant feeling of being bloated, it's completely gone.◊"

      Rike

      SURVEY FEEDBACK↡

      "My skin has fewer impurities.◊"

      Questions? We've got answers.

      AG1 is a daily core supplement blend formulated to support your energy levels, immune system and digestion.◊ It’s formulated by experts, backed by science, and trusted by high performers worldwide. AG1 makes it easy to support your body and mind, no matter where life takes you. Read more about AG1 here.

      AG1 is made with carefully selected ingredients – including vitamins, minerals, bacterial cultures and botanicals – all chosen for their quality, bioavailability, and combined effect. You can explore the full list here.

      AG1 is for anyone looking to build a consistent, effective daily habit. Whether you're looking to support your energy, focus, immunity, or digestion, AG1 helps you take care of the essentials ◊ – so you can focus on everything else. Because nutritional needs can change during pregnancy and breastfeeding, AG1 isn’t formulated for those life stages. Please also consult the additional information in our footer for more details.

      AG1 is designed to simplify your routine by combining multiple supplements into one scoop. It taps into areas typically supported by a multivitamin, minerals, bacterial cultures, and greens powders – all in one daily habit.⬥ Find out more here.

      AG1 has a light, refreshing taste – slightly sweet with notes of pineapple and vanilla. No added sugar, no artificial flavours – just a flavour profile that’s easy to enjoy, day after day. Learn more here.