Get started with your AG1 Welcome Kit**

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Everything you need, to go all-in.º

The nutrient boost that supports your energy metabolism2, immune defence1, mental clarity4, digestion9 and muscles10.

Get your AG1 Welcome Kit with 5 FREE Travel Packs & Vitamin D3+K2** — valued at £68.

Supports mental performance

Bolsters energy levels

Supports your immune system

Contains gut-friendly bacteria and fibre

Backed by research

Top rated taste

Feel the power of One

AG1 is formulated to combine the highest quality ingredients, intentionally selected to work together to conveniently cover multiple areas of health.

Cost per month

Multivitamin & mineral

$45

Pre & Probiotic

$30

Greens Superfood

$50

Stress Adaptogen

$30

Immune Support

$40

Cognitive Support

$30

Total per month

$79

$225

Based on current available data for average industry prices of premium supplements

Support your body with one scoop, once a day

Mix one scoop of AG1

With 250ml of cold water

Shake

Enjoy the refreshing taste of pineapple and vanilla

Fuel your day with a routine that works

AG1 is designed to support daily nutrition and help you feel your best. Each scoop combines 70+ high-quality ingredients – vitamins, minerals, botanicals and bacterial cultures – selected for potency, absorption, and nutrient synergy.

Sustained energy

B vitamins support energy and focus without the caffeine crash.²

Immune defence

Vitamin C from citrus fruits and minerals like zinc support your immune function.¹

Regular digestion

Calcium supports digestive enzymes, biotin helps maintain the gut lining.⁷

Stress management

B vitamins support stress management, resilience and the nervous system.⁴

Athletic performance

Calcium and magnesium support muscle function and recovery.³ ⁸

Skin, hair & nails

Antioxidants support hair, nails and skin, including the production of collagen.⁵

With AG1, you feel energized, balanced, and focused every day.

Here's what our customers say:*

I feel awake, healthy, and well-prepared.

"As someone in their mid-forties with a young child, my energy level was often a daily challenge. But AG1 has truly changed everything in that regard. Even on hectic mornings with a toddler, I'm now ready to face whatever comes my way. I feel awake, healthy, and well-prepared to juggle the demands of parenting and work. I can only recommend trying AG1."

Mike R.

I constantly receive compliments on my hair and skin

"I constantly receive compliments on my hair and skin. Good nutrition pays off in many ways."

I Love AG1

I feel so much better since I ditched my daily multivitamin and switched. I have energy. My stomach isn’t grumbling anymore. It gets delivered every month. It really couldn’t be any easier.

Enrique J.

Believer

I’ve always had a hard time choosing the right multivitamin and having to take pills. AG1 has been a godsend for me. My gut feels better, I feel more awake during the day and feel overall healthier and less sluggish.

James J.

I hardly crave coffee anymore.

"Since I started taking AG1, I feel energetic and focused. I hardly crave coffee anymore. It tastes great and gives me sustained energy for my busy life."

Valarie A.

Long Time Customer

I have been using AG1 for at least 5 years. It’s much better than taking a multivitamin and it’s got a surprisingly good taste. It’s not bad at all. Their customer service is also some of the best I have ever experienced.

Andrea B.

Multiple benefits in every scoop

Our scientists have carefully selected ingredients in forms that your body can absorb, and looked at how ingredients work together to amplify their effectiveness.*

Healthy digestion

AG1 supports digestion, ensuring that essential nutrients actually get to where they're needed.

Immune defence

You feel strong and nourished thanks to AG1’s essential nutrients that support a healthy immune system.

Energy & focus

AG1 is your daily ritual providing nutrients for enduring energy, mental performance and focus. Every day.

Stress & mood balance

Essential micronutrients help you feel calm and relaxed by balancing your body’s response to various types of stress.

Why rugby players trust AG1

Elliot Daly

FULL BACK, ENGLAND

"AG1 has been a game changer for me in terms of energy and focus. Having a young family to take care of as well as keeping up with the demands of being an elite Rugby player means taking care of my foundational health has never been more important. Taking AG1 daily is simple and effective and keeps me at my best"

Fin Smith

FLY HALF, ENGLAND

"I've really noticed the benefits of AG1 on my immune system and the benefits it brings in staying fit and healthy in the demanding world of professional Rugby. It's super convenient to take daily and with AG1 being clinically backed and Informed Sport certified I completely trust in the quality of the product"

Zoe Harrison

FLY HALF, RED ROSES

"I've been taking AG1 for a long time - the holistic approach to maintaining the right nutrient levels along with the gut health benefits through consistent use allows me to push myself that little bit more each day. Taking AG1 means I know I can rely on my foundational health when I'm dealing with the demands of playing top level professional Rugby."

Sarah Bern

PROP, RED ROSES

"My energy, focus and recovery is hugely important as the rugby schedule is physically and mentally demanding. AG1 really helps to support my energy levels and gives me the focus I need to perform at the highest level. One scoop daily makes it really easy to fit into my schedule".

FAQs

AG1 is great for anyone who wants to ensure their nutritional needs are met on a daily basis. Whether you are looking to overcome nutrient deficiencies or are training hard or traveling frequently, AG1 provides nutritional support when you need it most. AG1 is suitable for adults of all ages and lifestyles, including athletes and those following specialty diets. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women.

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© 2026 AG1

Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

* Genuine reviews from customers who received a review link after purchase.

** Limited offer for first-time subscribers only. Savings consist of a one-time welcome kit worth £147 (incl. AG1 pouch, 5 AG1 Travel Packs, AG D3K2, shaker, scoop & canister) in comparison to the regular subscription price (£79) for the first month. After that, the subscription costs £79 per month.

↡ Ongoing survey of 3,000+ AG1 customers after 12+ days of use, 2024.

§ In a third-party, observational study conducted on 35 healthy adults ages 25-48 assessing the self-perceived efficacy of AG1 over the course of 3 months. The study was conducted on a similar version of AG1's continually evolving formulation. The study results are transferable because of comparable ingredients and amounts.

○ Ongoing survey of customers from 12 European countries who have been taking AG1 for an average of 9 days.

⬥ Comparison (2025) with individual supplements in comparable amounts that are typically sold at retail: vitamin B complex, vitamin A, vitamin C, vitamin E, bacterial cultures, zinc, magnesium, calcium, selenium, chromium, manganese, molybdenum, coenzyme Q10, greens powders (from sea algae such as spirulina, barley leaf, wheatgrass, dandelion, spinach powder, etc.), mushroom supplements (reishi, shiitake). AG1 monthly price for single subscription (£79) calculated down to 30 daily portions. The comparison prices are the average prices per daily portion of three individual products (where available) available online in September 2025 (sample selection) for each compared category, each with identical ingredients. To ensure a fair basis for comparison, where the comparison products have different dosages, the prices were mathematically adjusted to correspond to the dosage contained in AG1. The amounts for the B complex may vary slightly. For the greens powders and the mushroom complex, the prices were compared per daily dose, quantities and ingredients vary and are not 100% identical.

Research Studies
a. In a triple-blind, randomised, placebo-controlled parallel-designed clinical trial evaluating nutrient biomarkers and microbiome shifts in 105 healthy adults ages 20-59 over the course of 12 weeks.
b. In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome shifts in 20 active adults ages 19-37.
c. In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome shifts of 24 healthy adults with occasional GI distress ages 26-59.
d. In a double-blind, randomised, placebo-controlled cross-over clinical trial assessing bioavailability in 16 healthy adults ages 18-42 over the course of 8 hours.
The studies were conducted on a similar version of AG1's continually evolving formulation. The transferability of the study results is ensured because of comparable ingredients and amounts.

◊ Key health benefits:

(1) Immune system: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise.

(2) Energy levels: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and magnesium contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue. Magnesium contributes to electrolyte balance. Biotin, zinc and chromium contribute to normal macronutrient metabolism.

(3) Digestion: Calcium contributes to the normal function of digestive enzymes. With vitamin A, biotin, riboflavin and niacin, AG1 contributes to the maintenance of normal mucous membranes (e.g. intestinal mucosa).

(4) Focus; Mental performance; Psychological function; Nervous system: With pantothenic acid, AG1 contributes to normal mental performance. Zinc contributes to normal cognitive function. With vitamins C, B6, B12, B1, B3 and B7 AG1 contributes to normal psychological function and to normal functioning of the nervous system. Calcium contributes to normal neurotransmission.

‡ Additional health benefits:

(5) Muscles: With calcium and magnesium, AG1 contributes to normal muscle function.

(6) Cell Protection: With vitamins E and C as well as riboflavin, zinc, copper and selenium, AG1 contributes to the protection of cells from oxidative stress. Phosphorus contributes to normal function of cell membranes. Folate, Vitamin B6 and B12 contribute to normal homocysteine metabolism.

(7) Skin, hair & nails: With vitamins A, as well as riboflavin, niacin, biotin and zinc, AG1 contributes to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Copper contributes to normal connective tissue. Vitamin B7, zinc and selenium contribute to the maintenance of normal hair. Zinc and selenium contribute to the maintenance of normal nails.

(8) Hormonal system: With vitamin B6, AG1 contributes to the regulation of hormonal activity. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to the normal thyroid function. With chromium, AG1 contributes to the maintenance of normal blood glucose levels.

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