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A Nutritionist’s take on the State of the Food Industry and how AG1 bridges the gap

In today’s fast-paced world, even those with the best dietary intentions often fall short of meeting their nutritional needs.

Written by Olivia Pelaez, MS, IFNCP — Functional Nutrition

The Decline of Nutritional Value in Modern Foods

The American food industry has changed drastically over the past few decades. As food production has shifted toward efficiency and mass production, the nutritional value of many foods has diminished. Processed foods, fast food, and mass-farmed produce dominate grocery stores, offering convenience but falling short in providing the nutrients our bodies require for optimal function.

We now live in a world where food is more abundant than ever, but paradoxically, many people suffer from nutrient deficiencies. Even seemingly healthy options, like fruits and vegetables, have seen a decline in their nutrient content due to industrial farming practices.

The Impact of Processed and Fast Foods on Health

The rise in processed and fast foods has contributed significantly to a diet high in unhealthy fats, refined sugars, and excessive sodium. These foods are engineered to be hyper-palatable and addictive, leading to overconsumption and, ultimately, poor health outcomes.

What's more concerning is that even those who avoid junk food and prioritize whole foods may need more essential nutrients their bodies need due to soil depletion and industrial farming.

The Silent Threat of the Food Industry

It's about more than eating less or more—it's about the quality of the nutrients consumed. The standard American diet is commonly inadequate in vitamins like D and C, magnesium, and omega-3 fatty acids.² These nutrients are vital for energy, immunity, brain health, and overall wellness. When the body doesn't get these essential nutrients, it can lead to long-term health problems.

"In a world where nutrition often takes a backseat to convenience, AG1 provides a solution—helping people achieve optimal health by filling in the gaps left by modern food choices."

Olivia Pelaez
MS, IFNCP — Functional Nutrition

AG1: A Solution for Modern Nutritional Gaps

AG1 is a daily supplement formulated to fill nutrient gaps common in the modern diet. Packed with 75 essential ingredients, including vitamins, minerals, probiotics, and adaptogens, AG1 offers a holistic approach to supporting whole-body health.*

Whether you're missing essential nutrients like B12 or lacking antioxidants to support immune health, AG1 delivers a variety of nutrients designed to help fill nutrient gaps.

Formulated for your body. Clinically backed.

Our doctors, scientists, and researchers worked with third-party experts to test the AG1 Next Gen formula. Here is what they found:

IMPROVES KEY NUTRIENT LEVELS WITHIN 3 MONTHS†

CLINICALLY SHOWN TO ENRICH THE GUT MICROBIOME†

70%

of subjects had an increase in RBC folate level†

73%

of subjects saw an increase in vitamin C levels1

10x

increase in healthy bacteria in the gut†

†Based on clinical studies in healthy adults ages 18–59, evaluating nutrient biomarkers, microbiome shifts, and bioavailability. Study designs and durations varied. Please see drinkag1.com/science for additional information.

Every day is a new opportunity to build upon your journey to a healthier body and mind.

Supplementation: A Modern Solution to a Modern Problem

In a perfect world, we'd get everything we need from food. However, in the last sixty years, there has been an alarming decline in food quality and a decrease in a variety of nutritionally essential minerals and nutraceutical compounds in imperative fruits, vegetables, and food crops.1 For this reason, supplementation has become increasingly common. AG1 provides a convenient, reliable way to ensure you receive the nutrients your body needs to perform at its peak.*

AG1 offers the support your body requires to help fill the gaps that the modern food industry has created.*

Support whole body health with AG1

The human body requires a consistent intake of high-quality nutrients to thrive, and that's where AG1 excels. It's more than just a supplement; it's a way to take ownership of your health in a world where nutrition often takes a backseat to convenience.

Whether you're looking to support your immune system or boost energy levels, AG1 is designed to help you support whole-body health. It's not just about helping to fill nutrient gaps—it's about empowering your body to function at its best every day.*

Conclusion: Take the Step Toward Better Health

In today’s world, where maintaining consistent food quality can be challenging, AG1 offers a convenient way to support your overall nutrition. By incorporating AG1 into your daily routine, you can help provide your body with essential nutrients to support a healthy and active lifestyle.

50,000+ verified 5 star reviews from our customers

Savior

"For years, I struggled with bloating and an overall feeling of discomfort. After starting AG1, I felt a noticeable change in just a couple of weeks. My digestion improved, and that constant, heavy feeling disappeared. It's amazing how focusing on gut health can transform your overall well-being!"

Sarah L.

Believer

"I’ve always had a hard time choosing the right multivitamin and having to take pills. AG1 has been a godsend for me. My gut feels better, I feel energetic and feel overall healthier and less sluggish."

James J.

Mind Blowing

"A role model for exceptional service! On top of that, it's been only 5 days since I started drinking AG1 and I can already feel and see the results. Bloating has reduced, I feel lighter and more energetic. I am motivated for a bigger change by introducing this new self-care routine. Last but not least, it tastes soooo good!!!"

Olha P.

Get started with your AG1 journey for less than $3/day!
Get started with your AG1 journey for less than $3/day!
AG1 Pouch
30 Servings
$79.00
$99.00†
First time purchase includes:
Welcome Kit
AG1 Shaker, Scoop, and Canister
Free
$28.00
Vitamin D3+K2
1 Bottle
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$29.00
AG1 Travel Packs (5 count)
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Total
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Testimonials

Here’s what some of our friends are saying

Andrew Huberman

Host, The Huberman Lab Podcast

“I’ve been using AG1 since 2012 because it’s the simplest, most straightforward way for me to get my bases of important vitamins, minerals, and probiotics.”

Robin Arzón

NY Times Bestselling Author and Ultramarathon Runner

“I’m always looking for ways to level up and improve my performance. AG1 allows me to keep up with the daily hustle that being a new Mom, busy executive, and athlete requires. I have more energy and recover faster after a tough workout because of this product...”

David Sinclair

Ph.D., Professor of Genetics, Harvard Medical School

"I try to eat a diet that covers all my nutritional needs, but I am not always successful due to work and travel. I’ve been taking AG1 for years to ensure all my nutritional bases are covered, without spiking my blood glucose levels. I love that it tastes great, too."

Dr. Michael Gervais

Host of Finding Mastery and High Performance Psychologist

“For years I’ve used plant based supplements. AG has found the right combination of high grade micronutrients, absorption and taste. I mix it with water first thing in the morning, knowing that I’m starting my day with jam-packed nutrients that are hard to get in when I’m on the run. ”

Mark Hyman

Functional MD

“It’s really one supplement that covers so many bases and you’d be hard-pressed to find something else this comprehensive in one place.”

AG1 underwent a research-backed update in January of 2025. Reviews prior to that month reflect an earlier formulation.

FAQs

What products does AG1 replace?

AG1 Next Gen is a Daily Health Drink clinically shown to close common nutrient gaps and support gut health (1-4), replacing your daily multivitamin, probiotics, adaptogens, and more.

How do I know if AG1 is right for me?

When should I expect to see benefits?

What makes AG1 different from other nutritional products?

What measures do you take to ensure the quality of AG1?

What does AG1 taste like?

How do I take AG1?

References:

1. https://pmc.ncbi.nlm.nih.gov/articles/PMC10969708/
2. https://www.ars.usda.gov/ARSUserFiles/80400530/pdf/usual/Usual_Intake_gender_WWEIA_2017_March%202020.pdf
3. https://pubmed.ncbi.nlm.nih.gov/15637215/
4. https://pmc.ncbi.nlm.nih.gov/articles/PMC5537775/
5. https://pmc.ncbi.nlm.nih.gov/articles/PMC10343467/

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© 2025 AG1

* These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.

Information on the AG1 site is provided for informational purposes only. It is not meant to substitute for medical advice from your physician or other medical professional. You should not use the information contained herein for diagnosing or treating a health problem or disease, or prescribing any medication. Carefully read all product documentation. If you have or suspect that you have a medical problem, promptly contact your regular health care provider.

** Offer valid for first time subscribers only.

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  1. In a triple-blind, randomized, placebo-controlled parallel-designed clinical trial evaluating nutrient biomarkers and microbiome shifts in 105 healthy adults ages 20-59 over the course of 12 weeks.
  2. In a double-blind, randomized, placebo-controlled 2-week crossover clinical trial assessing nutrient gaps and microbiome shifts in 20 active adults ages 19-37.
  3. In a double-blind, randomized, placebo-controlled 2-week crossover clinical trial assessing nutrient gaps and microbiome assessments of 40 healthy adults with occasional GI distress ages 26-59 over the course of 4 weeks.
  4. In a double-blind, randomized, placebo-controlled crossover clinical trial assessing nutrient gaps and bioavailability in 16 healthy adults ages 18-42 over the course of 8 hours.
  5. In a third-party, single-arm, closed label interventional study of 104 healthy adults ages 25-9 assessing self-perceived efficacy of AG1 Next Gen over 3 months.

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