Real people, real results: What our customers say*
Results from a survey of 527 verified customers who have been taking AG1 for at least 12 days.↡
Note: Images shown are for illustration purposes only and do not depict actual customers.*
Looks like a greens powder, acts like 70+ high-quality ingredients
Just one scoop a day replaces your multivitamin, multimineral, your bacterial cultures and other greens and superfood blends. AG1 delivers more than 70 ingredients that support your health – from sustained energy2 from day 1 to a healthy aging3,4,5,6. Can your greens do that?
Feel the power of One
AG1 is formulated to combine the highest quality ingredients, intentionally selected to work together to conveniently cover multiple areas of health.
AG1 contains your |  |  |
|---|---|---|
Multivitamins |  |  |
Antioxidants³ | | |
Gut-Friendly Bacteria | | |
Gut-Friendly Fibre | | |
High Quality Mushrooms | | |
Whole Food Sourced Ingredients | | |
All Benefits in | One Scoop | Multi-Opt |
Based on a selection of products in the dietary supplement market.
AG1 is here to help you feel strong, vital, and nourished. Filled with high-quality vitamins, minerals, and nutrients from whole food sources, you can feel confident that important areas of your health are being effectively supported. Every day.
Focus, energy and mood
Push further, aim higher, and feel the energy-sustaining benefits2 of taking AG1 without experiencing the caffeine crash cycle. For inner calm and focus, AG1 provides you with just the right ingredients to reduce tiredness and fatigue throughout the day. AG1 also supports mental performance and cognitive function.4
WHAT TO EXPECT
AG1 supports your energy metabolism with vitamins C, B6, B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, calcium, magnesium, phosphorus, copper and manganese.2
AG1 supports your mental performance and focus with vitamins C, B6, B12, as well as riboflavin, niacin, pantothenic acid, folate and zinc.4
Thiamine, niacin, vitamin B6, vitamin B12, biotin, folate, and vitamin C in AG1 contribute to normal psychological function.4
Digestion
Health starts in the gut. That's why AG1 provides ingredients that support digestion.7
WHAT TO EXPECT
Calcium contributes to the normal function of digestive enzymes.7
With biotin, AG1 helps maintain normal mucous membranes (e.g., intestinal mucosa).7
Immune defence
AG1 contains your daily dose of essential nutrients to support your body’s immune defence throughout the year.1
WHAT TO EXPECT
AG1 supports your immune system with vitamins A, C, B6, B12, as well as folate, zinc, copper, and selenium.1
Quality exceeding industry standards
By adhering to the strictest testing and quality standards in the industry, we’re able to deliver a nutrient-dense supplement routine in one powerfully simple scoop that is both effective and safe.
WHAT TO EXPECT
No artificial flavours, sweeteners, or added sugar. Just a science-backed blend of 70+ high-quality ingredients, tested for potency, purity, and taste – so you know exactly what you’re getting in every scoop.
AG1 is regularly tested for hundreds of contaminants – including heavy metals, pesticides, allergens, and banned substances – to ensure safety, purity, and consistency you can trust.
AG1 is certified by the Cologne List® and Informed Choice, two of the most respected independent testing programmes. That means minimal doping risk and maximum confidence – even for elite athletes.
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Ingredients you can feel
Nutrients only matter if your body can use them to their fullest potential. That's why AG1 delivers high-quality ingredients in forms and combinations your body wants, the way it wants it.
WHAT TO EXPECT
AG1 contains over 70 ingredients that have been formulated to work together to maximize absorption.
Simplicity
Life is too complicated to commit to complex supplement routines. Just scoop, shake, and sip, and in under one minute, AG1 delivers more than 70 ingredients.
WHAT TO EXPECT
AG1 combines several products in one, and can thereby eliminate the need for many other multivitamin and multimineral supplements, bacterial cultures, greens and superfood blends.
AG1 is suitable for vegetarian, vegan, and ketogenic diets; gluten-free; dairy, egg, and peanut-free; lactose-free; and contains no added sugar, artificial flavors, colors, or preservatives.
As a Travel Pack, you can take AG1 with you wherever you go — it is easy to prepare.
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Taste
The benefits of taking AG1 go beyond just supporting your Foundational Nutrition by offering a crafted experience that tastes as good as it feels.
WHAT TO EXPECT
Subtle sweetness from essences of pineapple and vanilla
No added sugars or artificial sweeteners
Transforms your healthy morning habit into an enjoyable experience
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Science and research
AG1 is the result of more than 10 years of intensive research and is consistently updated with the latest science.
WHAT TO EXPECT
Led by a team of nutritionists, scientists, and researchers across different disciplines
Members of our team contribute to peer-reviewed scientific journals, in addition to publishing the results of our scientific studies.
The ingredients in AG1 are backed by peer-reviewed scientific literature as part of our responsible innovation process.
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Why AG1 leads where others follow
AG1 is setting a new standard in supplements – clinical studies, true transparency, and over 15 years of scientific research and development.
Clinically studied, not just claimed
AG1 is backed by randomised, placebo-controlled, double- or triple-blind clinical trials – the gold standard in scientific research. These studies show that AG1 increases good gut bacteria tenfold, effectively delivers key nutrients like thiamine into the body within 30 minutes, and improves bio-markers such as vitamin C levels over the course of three months. In short: AG1 doesn’t just sound effective – it delivers measurable impact. Read all about our research here.
Independently tested for quality
AG1 is certified by both Informed Choice and the Cologne List® – two of the world’s most respected testing programmes for supplements. Every batch is tested for more than 250 banned substances. The result? A product you can trust – batch after batch.
Full transparency on purity and testing
AG1 publishes a publicly available Certificate of Analysis (COA), outlining ISO-certified lab results of our product tests including pesticide, heavy metal, allergen and microbial contaminants testing. While this level of transparency is rare in the supplement space, AG1 chooses to go further – giving you visibility into the ingredients, quality, and safety of what you’re putting in your body. One scoop at a time.
Over 15 years of research and development
AG1 isn’t a trend-driven product – it’s the result of more than 15 years of scientific development. This time has been used to refine the formulation, fund clinical trials and establish rigorous testing protocols that go well beyond industry norms. The result: a product rooted in science, trusted by athletes, and built for real, long-term impact.
Clinically studied, not just claimed
AG1 is backed by randomised, placebo-controlled, double- or triple-blind clinical trials – the gold standard in scientific research. These studies show that AG1 increases good gut bacteria tenfold, effectively delivers key nutrients like thiamine into the body within 30 minutes, and improves bio-markers such as vitamin C levels over the course of three months. In short: AG1 doesn’t just sound effective – it delivers measurable impact. Read all about our research here.
Independently tested for quality
AG1 is certified by both Informed Choice and the Cologne List® – two of the world’s most respected testing programmes for supplements. Every batch is tested for more than 250 banned substances. The result? A product you can trust – batch after batch.
Full transparency on purity and testing
AG1 publishes a publicly available Certificate of Analysis (COA), outlining ISO-certified lab results of our product tests including pesticide, heavy metal, allergen and microbial contaminants testing. While this level of transparency is rare in the supplement space, AG1 chooses to go further – giving you visibility into the ingredients, quality, and safety of what you’re putting in your body. One scoop at a time.
Over 15 years of research and development
AG1 isn’t a trend-driven product – it’s the result of more than 15 years of scientific development. This time has been used to refine the formulation, fund clinical trials and establish rigorous testing protocols that go well beyond industry norms. The result: a product rooted in science, trusted by athletes, and built for real, long-term impact.
Recommended by experts around the world
"I’ve been drinking AG1 every single day for a few years now, and it’s become an essential part of my routine. It’s my daily source of energy² – it tastes great, it’s easy to take on the go, and it supports my body and mind ³,⁴ in a truly holistic way. I love how AG1 makes it easy to take care of what matters."
— Sir Lewis Hamilton
SEVEN-TIME FORMULA 1 WORLD CHAMPION
"With AG1, I can be confident that I’m covering a broad spectrum of nutrients. It helps me fuel my body with the right building blocks every day – supporting my recovery³ and helping me show up at my best."
— Laura Philipp
IRONMAN WORLD CHAMPION 2025
"I’ve been taking AG1 since 2012 because it’s a simple, no-fuss way to provide my body with essential vitamins, minerals, and probiotic cultures every day."
— Andrew Huberman, PhD
NEUROWISSENSCHAFTLER & HOST DES HUBERMAN LAB PODCAST
"AG1 supports my immune system,¹ my energy ² and helps me stay mentally sharp when it really counts.⁴ It’s been a key part of my training – and even during the off-season, it helps me stay healthy.¹"
— Lucy Charles-Barclay
IRONMAN WORLD CHAMPION 2023, 4× IRONMAN VICE CHAMPION
15 years of research and 4 clinical trials
In an industry where few put their supplements through scientific research, we invest millions in the gold standard – randomised, placebo-controlled, double- or triple-blind clinical trials.
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Tested for those who test themselves
We set the bar for quality – and keep raising it. From research and formulation to sourcing, manufacturing, and testing, every scoop of AG1 is backed by rigorous protocols to ensure it’s safe, effective, and consistently high quality.
Driven by science, backed by research
Driven by science, backed by research
Certified safe for elite performance
Certified safe for elite performance
Tested for what matters
Tested for what matters
Ingredients your body recognises
Ingredients your body recognises
Great taste, naturally
Great taste, naturally
You've got questions? We've got the answers.
What is AG1?
AG1 is a daily nutrient boost of over 70 high-quality ingredients – including vitamins, minerals, plant compounds and bacterial cultures. It’s formulated by experts, backed by science, and trusted by high performers worldwide. AG1 makes it easy to support your body and mind, no matter where life takes you. Read more about AG1 here.
Which ingredients are in AG1?
How do I know if AG1 is right for me?
What products does AG1 replace?
How does AG1 taste?
Everything you need, to go all-in!º