Our mission is to empower people to take ownership of their health.

Own your health, own your day

Built around our mission, we started AG1 more than a decade ago as a way to bring comprehensive and convenient daily nutrition to just about everybody. Taking a bunch of pills and capsules is hard on the stomach and hard to keep up with. To help each of us be at our best, we developed a better approach to providing your body with everything it needs for optimal performance.

Building the Foundation Nutrition Movement

AG1 is a science-driven formulation of vitamins, minerals, good bacteria, and whole food sourced nutrients.

Our philosophy is to focus on a very small number of products based on what the latest science indicates is essential to human health. Occasionally we create new products, but we never make anything new just to sell you on more.

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We’re committed to the highest quality ingredients and manufacturing processes

AG1 is manufactured in TGA-registered, NSF Good Manufacturing Practice (GMP) registered facilities.

In the US, AG1 is NSF Certified for Sport®, the gold standard for professional athletes who have to adhere to strict rules regarding supplements and nutritional products.

Our Ingredients

We believe in a healthier world, in every way

We are doing our part to bring about a healthier world through nutrition, sustainability, community, and giving back.

Sustainability

A healthier world for healthier humans

We are proud to be Climate Neutral Certified. We offset our emissions through projects that protect old-growth forests and prevent deforestation in areas of great biodiversity.

We believe nutrition is a fundamental human right

Having clear access to safe and adequate nutrition provides the foundation for health, education, personal development and happiness. That's why we've created a product that gives you the keys to health ownership on a daily basis. And for every order of AG1 you purchase, we donate to organizations that deliver nutritious meals to children in need.

Organizations we partner with

No Kids Hungry

AG1 is a company built around nutrition and health and we are proud to partner with organizations that share our same mission. This year we were proud to announce our partnership with No Kid Hungry. No Kid Hungry helps provide support, education, and funding to existing local programs that feed kids. They provide this support system by giving grants to programs that work to directly feed kids all across the USA in local communities.

Fundacion Da Alegria

In 2016 AG CEO + Founder, Chris Ashenden, founded charity Fundación Da Alegría. Chris’ passion for health and nutrition doesn’t stop at AG1, after a trip to Medellian, and seeing the lack of nutrition provided to children in low-income households, he knew he wanted to help. That is why De Alegria was started, and AG has been supporting them ever since.

Urban Light

Urban Light is a charity close to our AG heart. As a company that prides itself on empowerment and putting people first , it’s only natural that we support a charity like Urban Light. Started in 2012 Urban Light was created to empower, restore and provide emergency services and support to boys in Chiang Mai who are victims of trafficking exploitation. We continue to try and create light in a place of darkness.

Want to know more?

Get the complete AG1 2024 Impact Report

Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

* Genuine reviews from customers who received a review link after purchase.

** Offer valid for new subscribers only. Free Shipping does not apply to customers in Switzerland and Norway.

º Food Supplement. In combination with a healthy diet and exercise.

ª Survey on the awareness of multi-nutrient powders with 211 consumers aged 18 to 49 in Germany, 09/24.

↡ Survey of 527 AG1 customers after 12+ days of use, 2024. The survey was conducted on a previous version of AG1’s continually evolving formulation. The survey results can be transferred to the current version of the formula due to no or scientifically negligible changes in supporting nutrients. Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid, and folate help reduce tiredness and fatigue. Pantothenic acid supports mental performance. Calcium supports normal digestive enzyme function, while biotin maintains normal mucous membranes, such as the gut lining.

Immune System

1: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise.

Energy; Metabolism

2: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and magnesium contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue. With vitamins C, B6, B12, as well as thiamine, riboflavin, niacin, biotin, pantothenic acid, calcium, phosphorus, copper and manganese, AG1 contributes to normal energy-yielding metabolism. Magnesium contributes to electrolyte balance. Biotin, zinc and chromium contribute to normal macronutrient metabolism.

Cell Protection

3: With vitamins E and C as well as riboflavin, zinc, copper and selenium, AG1 contributes to the protection of cells from oxidative stress. Phosphorus contributes to normal function of cell membranes. Folate, Vitamin B6 and B12 contribute to normal homocysteine metabolism.

Mental Performance; Psychological Function; Nervous System

4: With pantothenic acid, AG1 contributes to normal mental performance. Zinc contributes to normal cognitive function. With vitamins C, B6, B12, B1, B3 and B7 AG1 contributes to normal psychological function and to normal functioning of the nervous system. Calcium contributes to normal neurotransmission.

Skin, Hair & Nails

5: With vitamins A, as well as riboflavin, niacin, biotin and zinc, AG1 contributes to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Vitamin B7, zinc and selenium contribute to the maintenance of normal hair. Zinc and selenium contribute to the maintenance of normal nails.

Hormonal System

6: With vitamin B6, AG1 contributes to the regulation of hormonal activity. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to the normal thyroid function. With chromium, AG1 contributes to the maintenance of normal blood glucose levels.

Digestion

7: Calcium contributes to the normal function of digestive enzymes. Biotin AG1 contributes to the maintenance of normal mucous membranes (e.g. intestinal mucosa).

Muscles

8: With calcium and magnesium, AG1 contributes to normal muscle function.