4 reasons to choose AG1

Want to start each day energised, healthy, and go all-in every day? Here are four reasons why AG1 is the ideal kickstart to a healthier routine.

Now get 10 Travel Packs instead of 5 and a Welcome Kit worth £58.

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1. Broad nutrient support, backed by science

AG1 delivers a broad range of vitamins, minerals and bacterial cultures for your gut – nutrients you may not always get in sufficient amounts from food alone. With just one daily scoop, it supports your energy levels, immune system and digestive health while providing the benefits of 15 supplements in one go.◊⬥

With highly concentrated ingredients and optimised bioavailability, AG1 helps your body absorb the nutrients it needs and actually put them to good use. And because the formula is continuously refined, you're always getting the latest in nutritional science.

2. Support your everyday and your edge

AG1 is made to support you in every part of life – from busy days to big workouts and everything in between.

With over 70 high-quality ingredients in a single scoop, AG1 targets key areas of your health:

Energy – thanks to vitamins C, B6, B12 and magnesium◊
Immunity – supported by vitamin C, zinc and selenium◊
Digestion – with calcium and biotin◊
Mental performance & stress resilience – with magnesium, B12 and folate◊

And our community feedback speaks for itself - after just 12 days,

84 % of AG1 customers feel less tired and worn out.^↡
84% report regular bowel movements.^↡
75% notice improved focus.^↡

Real people, real results: What our customers say*

"First positive effects: I no longer feel tired during the day and I feel focused and concentrated."◊

- Harry

"I see a change in my energy, my mood, focus, amount of food needed."◊

- Annapurna

"Seems promising, but it's been only a few days since I am taking it."◊

- Lucian

"I feel good and feel that I’m starting my day with a better and healthier habit."◊

- Mina

"Good in bowel movements, energetic."◊

- Robert

"I feel slightly more motivated. Less cravings and when I binged the other day I felt really sick, my body didn't enjoy it at all."◊

- Liane

"I no longer have a constant feeling of being bloated, it's completely gone."◊

- Stefanie

"First positive effects: I no longer feel tired during the day and I feel focused and concentrated."◊

- Witold

"My skin has fewer impurities."⁷

- Rike

3. Clinical-grade quality you can trust

We don’t cut corners – from sourcing to formulation to testing, quality comes first.

AG1 is grounded in the latest scientific research and produced to standards that go beyond industry requirements. AG1 is tested for purity, potency, and consistency, and we continue to invest in independent research to further validate our impact. We’ve conducted clinical studies on the bioavailability of key nutrients, improvements in essential nutrient levels in the body, and positive shifts in the microbiome.

4. Loved for the taste, trusted by thousands

AG1 doesn’t just work – it tastes great, too.

With its naturally fresh flavour, it’s a daily habit people genuinely enjoy. In fact, a recent survey showed that 81 % of our customers in Europe say the taste of AG1 exceeds their expectations.^‡ From Olympic athletes to entrepreneurs, parents to creatives – tens of thousands around the world start their day with AG1. It’s a routine backed by science and loved by the AG1 community.

Recommended by experts around the world

From world champions to everyday heroes – AG1 is the daily routine for those who go all-in.

Hugh Jackman

Actor, Singer, Performer, AG1 Drinker since 2021

“I was first introduced to AG1 five or six years ago by my nutritionist. He knew how hard I worked, and I've used it every day since. It's one scoop in water first thing in the morning and you know you're getting what you need for the day. It gives me peace of mind to have something that's simple and trusted.”

Laura Philipp

2024 IRONMAN WORLD CHAMPION & 2025 CHALLENGE ROTH CHAMPION

"With AG1, I can be confident that I’m covering a broad spectrum of nutrients. It helps me fuel my body with the right building blocks every day – supporting my recovery and helping me show up at my best.◊"

Sir Lewis Hamilton

SEVEN-TIME FORMULA 1 WORLD CHAMPION

"I’ve been drinking AG1 every single day for a few years now, and it’s become an essential part of my routine. It’s my daily source of energy◊ – it tastes great, it’s easy to take on the go, and it supports my health body and mindin a truly holistic way.◊ I love how AG1 makes it easy to take care of what matters."

Dr. Rangan Chatterjee

Professor, Broadcaster and Author

“I'm really particular about what I put inside my own body. And I'm very particular with what I recommend to the public. The list of things I tend to recommend is actually pretty short, but AG1 is absolutely on it.”

Andrew Huberman, PhD

NEUROSCIENTIST & HOST OF HUBERMAN LAB PODCAST

"I’ve been taking AG1 since 2012 because it’s a simple, no-fuss way to provide my body with essential vitamins, minerals, and bacterial cultures every day."

Get started with AG1

AG1 Pouch (30 Servings)

2,60 £/serving

£79

FIRST TIME PURCHASE INCLUDES:

Welcome Kit

AG1 Shaker, Scoop, and Canister

Free

~~£28~~

AG1 Travel Packs (10 count)

10 individual servings

Free

~~£30~~

Total

£79

~~£137~~

Update or cancel anytime

30 days money-back guarantee

You've got questions? We've got the answers

AG1 is a daily core supplement blend formulated to support your energy levels, immune system and digestion.^◊ With the combined effect of multiple individual supplements in one scoop, AG1 helps you take care of the essentials – wherever life takes you.^⬥ Read more about what AG1 is.