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      Serving Size: 1 scoop (13 g ≈ 1 heaped tablespoon or one Travel Pack)

      Servings Per Container: 30

      Nutrition Facts

      Per 100gPer Daily Serving (13g)
      Energy Value1314 kJ / 313 kcal172 kJ / 41 kcal
      Fat6.6 g0.9 g
      of which saturates1.9 g0.3 g
      Carbohydrate34 g4.4 g
      of which sugars8.9 g1.2 g
      Protein20 g2.6 g
      Salt0.8 g0.1 g
      VITAMINS AND MINERALSPer Daily Serving (13g)% NVR*
      Vitamin A (from beta-carotene, alfalfa leaf powder, papaya fruit powder, carrot root powder, chlorella powder, rosemary leaf extract)250 μg RE31%
      Vitamin C (from L-ascorbic acid, citrus flavonoids, barley leaf powder, wheatgrass powder, hawthorn berry extract, lycium berry fruit extract, acerola fruit extract, pineapple fruit powder, bilberry fruit extract, rose hip fruit extract)420 mg525%
      Vitamin E32 mg α-TE267%
      Thiamine (Vitamin B1)3.0 mg273%
      Riboflavin (Vitamin B2)2.0 mg143%
      Niacin (Vitamin B3)16 mg NE100%
      Pantothenic acid (Vitamin B5)5.0 mg83%
      Vitamin B6 (pyridoxal 5'-phosphate)5.0 mg357%
      Folic acid (as calcium-L-methylfolate)300 μg150%
      Vitamin B12 (as methylcobalamin)50 μg2000%
      Biotin330 μg660%
      Calcium (from calcium salts of citric acid, calcium salts of or- thophosphoric acid, calcium D-pantothenate, spirulina powder, fucoidan extract from seaweed Fucus vesiculosus, eleuthero root extract, dandelion extract, milk thistle seed extract, reishi mushroom powder, spinach leaf powder, shiitake mushroom powder, bromelain)120 mg15%
      Phosphorus (from lecithin (soy), potassium salts of orthophosphoric acid, grape seed extract, broccoli powder, calcium salts of orthophosphoric acid, beet root powder)125 mg18%
      Magnesium57 mg15%
      Selenium22 μg40%
      Copper0.2 mg20%
      Manganese0.4 mg20%
      Chromium25 μg63%
      Molybdenum45 μg90%
      Zinc10 mg100%
      OTHER SUBSTANCESPer Daily Serving (13 g) 
      Fibre (from artichoke leaf extract, slippery elm bark powder, astragalus root extract, burdock root extract, cocoa powder, inulin, apple powder, ginger root powder, licorice root powder)2.5 g 
      Alpha lipoic acid42 mg 
      Coenzyme Q10 (as Ubiquinone)50 mg 
      Choline20 mg 
      Inositol100 mg 
      Rutin20 mg 
      Lactobacillus rhamnosus GG (at the time of manufacture)3 bn CFU 
      Lactobacillus acidophilus NCFM (at the time of manufacture)2 bn CFU 
      Bifidobacterium lactis HNO19 (at the time of manufacture)2 bn CFU 
      Lactobacillus casei LC-11 (at the time of manufacture)2 bn CFU 
      Lactobacillus plantarum LP-115 (at the time of manufacture)1 bn CFU 

      Additional Nutritional Details

      ** % Nutrient reference values according to (EU) regulation No 1169/2011
      Ingredients

      Apple powder, pea protein isolate, spirulina powder, lecithin (soy), inulin (from chicory root), magnesium bisglycinate, calcium salts of citric acid, vitamin C (L-ascorbic acid), citrus flavonoids, natural flavouring, chlorella powder, wheatgrass powder, alfalfa leaf powder, barley leaf powder, broccoli powder, papaya fruit powder, potassium salts of orthophosphoric acid, beet root powder, antioxidant (citric acid), Lactobacillus rhamnosus GG, Lactobacillus acidophilus NCFM, Bifidobacterium lactis HN019, Lactobacillus casei LC-11, Lactobacillus plantarum LP-115, inositol, carrot root powder, cocoa powder, licorice root powder, acerola fruit extract, ginger root powder, spinach leaf powder, bromelain, calcium salts of orthophosphoric acid, coenzyme Q-10 (ubiquinone), rose hip fruit extract, choline L-bitartrate, vitamin E (D-alpha-tocopheryl acid succinate), alpha lipoic acid, artichoke leaf extract, sweetener (steviol glycosides from stevia), stabiliser (silicon dioxide), zinc citrate, pineapple fruit powder, reishi mushroom powder, shiitake mushroom powder, slippery elm bark powder, rutin, astragalus root extract, rosemary leaf extract, niacin (niacinamide), selenium enriched yeast, fucoidan extract from seaweed Fucus vesiculosus, lycium berry fruit extract, dandelion extract, vitamin B6 (pyridoxal 5‘-phosphate), eleuthero root extract, pantothenic acid (D-pantothenate, calcium), burdock root extract, niacin (nicotinic acid), vitamin B1 (thiamin hydrochloride), hawthorn berry extract, vitamin B2 (riboflavin), sodium molybdate (molybdenum (VI)), bilberry fruit extract, manganese bisglycinate, cupric gluconate, vitamin A (beta-carotene), milk thistle seed extract, grape seed extract, folic acid (calcium-L-methylfolate), biotin (D-biotin), chromium picolinate, vitamin B12 (methylcobalamin), vitamin K (menaquinone-7). May contain traces of celery.
      Best before end: see outer packaging.

      Directions

      Take one AG1 scoop (13 g ≈ 1 heaped tablespoon or one packet) every day in 250–350 ml of cold water. We recommend establishing AG1 as your morning routine and to drink it before breakfast on an empty stomach.

      Storage

      Bag with 30 servings (390 g ℮): Refrigerate after opening and use within 90 days.
      Packages of 5 (65 g ℮) and 30 (390 g ℮) units: Store at room temperature. Do not use if the outer tamper-proof seal is broken.

      CAUTION

      Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing
      zinc.

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      © AG1

      Food supplements are not a substitute for a balanced and varied diet and a healthy lifestyle. Do not exceed the indicated daily intake. Keep out of reach of children. Please inform and consult your doctor before consuming this product. Not suitable for children and adolescents under 18 years, pregnant or breastfeeding women. Refrain from taking other food supplements containing zinc. Persons taking anticoagulant medication should seek medical advice before consuming vitamin K-containing supplements.

      * Genuine reviews from customers who received a review link after purchase.

      ** Offer valid for new subscribers only. The total value of the one-time purchase and Welcome Kit, including AG1 and the hat, is £161, reduced to £79. Free shipping does not apply to customers in Switzerland and Norway.

      ↡ Ongoing survey of 3,000+ AG1 customers after 12+ days of use, 2024.

      § In a third-party, observational study conducted on 35 healthy adults ages 25-48 assessing the self-perceived efficacy of AG1 over the course of 3 months. The study was conducted on a similar version of AG1's continually evolving formulation. The study results are transferable because of comparable ingredients and amounts.

      ○ Ongoing survey of customers from 12 European countries who have been taking AG1 for an average of 9 days.

      ⬥ Comparison (2025) with individual supplements in comparable amounts that are typically sold at retail: vitamin B complex, vitamin A, vitamin C, vitamin E, bacterial cultures, zinc, magnesium, calcium, selenium, chromium, manganese, molybdenum, coenzyme Q10, greens powders (from sea algae such as spirulina, barley leaf, wheatgrass, dandelion, spinach powder, etc.), mushroom supplements (reishi, shiitake). AG1 monthly price for single subscription (£79) calculated down to 30 daily portions. The comparison prices are the average prices per daily portion of three individual products (where available) available online in September 2025 (sample selection) for each compared category, each with identical ingredients. To ensure a fair basis for comparison, where the comparison products have different dosages, the prices were mathematically adjusted to correspond to the dosage contained in AG1. The amounts for the B complex may vary slightly. For the greens powders and the mushroom complex, the prices were compared per daily dose, quantities and ingredients vary and are not 100% identical.

      Research Studies
      a. In a triple-blind, randomised, placebo-controlled parallel-designed clinical trial evaluating nutrient biomarkers and microbiome shifts in 105 healthy adults ages 20-59 over the course of 12 weeks.
      b. In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome shifts in 20 active adults ages 19-37.
      c. In a double-blind, randomised, placebo-controlled 2-week cross-over clinical trial assessing microbiome shifts of 24 healthy adults with occasional GI distress ages 26-59.
      d. In a double-blind, randomised, placebo-controlled cross-over clinical trial assessing bioavailability in 16 healthy adults ages 18-42 over the course of 8 hours.
      The studies were conducted on a similar version of AG1's continually evolving formulation. The transferability of the study results is ensured because of comparable ingredients and amounts.

      ◊ Key health benefits:

      (1) Immune system: With vitamins A, C, B6 and B12 as well as folate, zinc, copper and selenium, AG1 contributes to the normal function of the immune system. Vitamin C contributes to maintain the normal function of the immune system during and after intense physical exercise. 200 mg Vitamin C taken daily in addition to the recommended daily dose (80 mg) contributes to the normal function of the immune system during and after intensive physical activity.

      (2) Energy levels: Vitamins C, B6, B12, riboflavin, niacin, pantothenic acid and magnesium contribute to normal energy-yielding metabolism and to the reduction of tiredness and fatigue. Magnesium contributes to electrolyte balance. Biotin, zinc and chromium contribute to normal macronutrient metabolism.

      (3) Digestion: Calcium contributes to the normal function of digestive enzymes. With vitamin A, biotin, riboflavin and niacin, AG1 contributes to the maintenance of normal mucous membranes (e.g. intestinal mucosa).

      (4) Focus; Mental performance; Psychological function; Nervous system: With pantothenic acid, AG1 contributes to normal mental performance. Zinc contributes to normal cognitive function. With vitamins C, B6, B12, B1, B3 and B7 AG1 contributes to normal psychological function and to normal functioning of the nervous system. Calcium contributes to normal neurotransmission.

      ‡ Additional health benefits:

      (5) Muscles: With calcium and magnesium, AG1 contributes to normal muscle function.

      (6) Cell Protection: With vitamins E and C as well as riboflavin, zinc, copper and selenium, AG1 contributes to the protection of cells from oxidative stress. Phosphorus contributes to normal function of cell membranes. Folate, Vitamin B6 and B12 contribute to normal homocysteine metabolism.

      (7) Skin, hair & nails: With vitamins A, as well as riboflavin, niacin, biotin and zinc, AG1 contributes to the maintenance of normal skin. Vitamin C contributes to normal collagen formation for the normal function of skin. Copper contributes to normal connective tissue. Vitamin B7, zinc and selenium contribute to the maintenance of normal hair. Zinc and selenium contribute to the maintenance of normal nails.

      (8) Hormonal system: With vitamin B6, AG1 contributes to the regulation of hormonal activity. Zinc contributes to the maintenance of normal testosterone levels in the blood. Selenium contributes to the normal thyroid function. With chromium, AG1 contributes to the maintenance of normal blood glucose levels.

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      © AG1

      Trusted by 1.3 million people worldwide

      AG1 is a core supplement blend formulated to support your energy levels, immune system and digestion.◊

      Now Only: FREE Morning Person Hat + Vitamin D3+K2 + 5 Travel Packs.**

      Try AG1 Now

      ✓ Free Shipping** ✓ 30 days money-back guarantee

      Backed by 4 clinical studies

      Recommended by experts

      Tested for 500+ banned substances

      Certified by Informed Choice & Cologne List®

      Fuel your day with a routine that works

      With a broad range of vitamins, minerals and bacterial cultures for your gut, AG1 delivers the combined effect of 15 supplements in one. So you can feel your best, every day.⬥

      Sustained energy

      B vitamins support energy and focus without the caffeine crash.◊

      Immune defence

      Vitamin C from citrus fruits and minerals like zinc support your immune function.◊

      Regular digestion

      Calcium supports digestive enzymes, biotin helps maintain the gut lining.◊

      Stress management

      B vitamins support stress management, resilience and the nervous system.◊

      Athletic performance

      Calcium and magnesium support muscle function and recovery.◊

      Skin, hair & nails

      Antioxidants support hair, nails and skin, including the production of collagen.◊

      Get started with AG1 today

      Get started with AG1 today

      AG1 Pouch (30 Servings)
      2,60 £/serving
      £79
      FIRST PURCHASE INCLUDES:
      Welcome Kit
      AG1 shaker, scoop, and stainless steel canister
      free
      £28
      Vitamin D3+K2
      1 bottle – separate for optimal absorption and flexible dosing
      free
      £25
      5 Travel Packs
      Single-serve daily portions for on the go
      free
      £15
      Morning Person hat
      The hat money can't buy, free with your order
      free
      £14
      Total
      £79
      £161
      Free delivery
      Flexible subscription
      30-day money-back guarantee

      Recommended by experts around the world

      From world champions to everyday heroes – AG1 is the daily routine for those who go all-in.

      Hugh Jackman

      Actor, Singer, Performer, AG1 Drinker since 2021

      “I was first introduced to AG1 five or six years ago by my nutritionist. He knew how hard I worked, and I've used it every day since. It's one scoop in water first thing in the morning and you know you're getting what you need for the day. It gives me peace of mind to have something that's simple and trusted.”

      Laura Philipp

      2024 IRONMAN WORLD CHAMPION & 2025 CHALLENGE ROTH CHAMPION

      "With AG1, I can be confident that I’m covering a broad spectrum of nutrients. It helps me fuel my body with the right building blocks every day – supporting my recovery and helping me show up at my best.◊"

      Sir Lewis Hamilton

      SEVEN-TIME FORMULA 1 WORLD CHAMPION

      "I’ve been drinking AG1 every single day for a few years now, and it’s become an essential part of my routine. It’s my daily source of energy◊ – it tastes great, it’s easy to take on the go, and it supports my health body and mind in a truly holistic way.◊ I love how AG1 makes it easy to take care of what matters."

      Dr. Rangan Chatterjee

      Professor, Broadcaster and Author

      “I'm really particular about what I put inside my own body. And I'm very particular with what I recommend to the public. The list of things I tend to recommend is actually pretty short, but AG1 is absolutely on it.”

      Andrew Huberman, PhD

      NEUROSCIENTIST & HOST OF HUBERMAN LAB PODCAST

      "I’ve been taking AG1 since 2012 because it’s a simple, no-fuss way to provide my body with essential vitamins, minerals, and bacterial cultures every day."

      15 years of research in every scoop

      AG1 is clinically shown to enrich the gut microbiome by 10x on average.ᵃ⁻ᶜ

      We tested whether the bacterial cultures in AG1 could survive the gastrointestinal tract – only then can they become part of the microbiome. The result: they reach the gut alive and contribute to microbial diversity.

      See all studies →

      AG1 helps improve key nutrient levels within 3 months.ᵃ

      In a clinical trial, we examined whether the nutrients in AG1 are not just absorbed but also effectively utilised. The result: AG1 made a measurable difference compared to diet alone.

      See all studies →

      Key nutrients in AG1 were shown to be quickly and easily absorbed into the body.ᵈ

      Nutrients only work if your body can take them up. Our clinical research confirms: AG1 delivers essential nutrients in a form the body absorbs and uses effectively.

      See all studies →

      We invest in clinical trials because it’s the only way to show that AG1 truly works. In the supplement industry, this level of research is rare – for us, it’s the standard.

      AG1 has been studied in four gold-standard clinical trials: randomised, placebo-controlled, and double-blinded.ᵃ⁻ᵈ

      See all studies →

      Tested for those who test themselves

      We set the bar for quality – and keep raising it. From research and formulation to sourcing, manufacturing, and testing, every scoop of AG1 is backed by rigorous protocols to ensure it’s safe, effective, and consistently high quality.

      We’ve built an in-house team of scientists and researchers to stay on top of the latest in nutrition and microbiome science. Every upgrade to AG1 is grounded in real research, which includes our own clinical trials on the efficacy and impact of AG1.

      AG1 is certified by both the Cologne List® and Informed Sport – two of the most trusted global testing programmes. These certifications mean AG1 is independently tested for banned substances and meets strict standards for quality and safety, making it a reliable choice for professional athletes and anyone who wants extra assurance from their supplements.

      AG1 is regularly tested for hundreds of potential contaminants to make sure it’s clean, safe, and consistent from batch to batch.

      We test for:
      – Heavy metals
      – Pesticides & herbicides
      – Microbial contaminants
      – Allergens
      – Residual solvents
      – Over 250 banned substances

      We select ingredients your body can actually absorb. That means potent bioavailable, vitamins, minerals and plant compounds, and rigorously sourced bacterial strains – all tested for quality, purity, and efficacy.

      AG1 is made to be part of your daily ritual – and that includes taste. AG1 goes through third-party sensory testing to ensure taste and mouthfeel are exactly as expected. Our flavour comes from real food sources, never artificial additives, and is compatible with every lifestyle.

      AG1 is:
      – Vegan
      – Gluten-free
      – Free from added sugar
      – Free from preservatives, artificial flavours or sweeteners
      – Compatible with a variety of dietary lifestyles

      Built on research, lived by people worldwide

      Florian

      AG1 MEMBER SINCE 2024

      “I’ve been drinking AG1 since 2024 and already noticed more focus in the first days – I even swapped my morning espresso for it.◊ For me, AG1 gives a sense of security: I know my body and immune system are supported, and when I get on the bike, I can switch off completely.◊”

      Patrizia

      AG1 MEMBER SINCE 2024

      “My daily ritual is swimming 1,000 metres – I’ve completely reshaped my nutrition for it, and AG1 is a big part of that. Since then, I feel fit, energised, and I know my body is consistently supported.◊”

      Sanja

      AG1 MEMBER SINCE 2022

      "For three years now, I've started my day with AG1 – always with lemon and ice. The ritual gives me focus and clarity for the day, my nails are strong and I stay fit, even in stressful times.◊"

      Witold

      SURVEY FEEDBACK↡

      "Seems promising, but it's been only a few days since I am taking it.◊"

      Harry

      SURVEY FEEDBACK↡

      "First positive effects: I no longer feel tired during the day and I feel focused and concentrated.◊"

      Annapurna

      SURVEY FEEDBACK↡

      "I see a change in my energy, my mood, focus, amount of food needed.◊"

      Mina

      SURVEY FEEDBACK↡

      "I feel good and feel that I’m starting my day with a better and healthier habit.◊"

      Robert

      SURVEY FEEDBACK↡

      "Good in bowel movements, energetic.◊"

      Liane

      SURVEY FEEDBACK↡

      "I feel slightly more motivated. Less cravings and when I binged the other day I felt really sick, my body didn't enjoy it at all.◊"

      Stefanie

      SURVEY FEEDBACK↡

      "I no longer have a constant feeling of being bloated, it's completely gone.◊"

      Rike

      SURVEY FEEDBACK↡

      "My skin has fewer impurities.◊"

      You've got questions? We've got the answers

      AG1 is a daily core supplement blend formulated to support your energy levels, immune system and digestion.◊ With the combined effect of multiple individual supplements in one scoop, AG1 helps you take care of the essentials – wherever life takes you.⬥ Read more about what AG1 is.

      AG1 is made with carefully selected ingredients – including vitamins, minerals, bacterial cultures and botanicals – all chosen for their quality, bioavailability, and combined effect. You can explore here the full list of ingredients.

      AG1 is for anyone looking to build a consistent, effective daily habit. Whether you're looking to support your energy, focus, immunity, or digestion, AG1 helps you take care of the essentials ◊ – so you can focus on everything else. Because nutritional needs can change during pregnancy and breastfeeding, AG1 isn’t formulated for those life stages. Please also consult the additional information in our footer for more details.

      AG1 is designed to simplify your routine by combining multiple supplements into one scoop. It taps into areas typically supported by a multivitamin, minerals, bacterial cultures, and greens powders – all in one daily habit.⬥ Find out more about what is AG1.

      AG1 has a light, refreshing taste – slightly sweet with notes of pineapple and vanilla. No added sugar, no artificial flavours – just a flavour profile that’s easy to enjoy, day after day. Learn more about AG1’s benefits.