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Leala Francis at AG1

Leala Francis

Senior Vice President of Customer Insights and Membership Experience

Leala Francis is the Senior Vice President of Customer Insights and Membership Experience. Since joining AG1 in 2024, she has overseen all aspects of the member experience, including product and packaging, retention and lifecycle marketing, customer experience, and go-to-market strategy and execution. Francis plays a pivotal role in ensuring that AG1's decisions are insight-driven, supporting the wellness journey of each member.

With over 20 years of senior leadership experience, Francis has held key roles at global brands including Danone, The Kraft Heinz Company, and Sainsbury’s UK. Before joining AG1, she served as Global Head of Customer Experience at WW (WeightWatchers), where she led the design and delivery of the end-to-end member experience.

In her spare time, Francis enjoys racing track cars, strength training, designing homes, and spending time with her family in New York.

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  1. In a triple-blind, randomized, placebo-controlled parallel-designed clinical trial evaluating nutrient biomarkers and microbiome shifts in 105 healthy adults ages 20-59 over the course of 12 weeks.
  2. In a double-blind, randomized, placebo-controlled 2-week crossover clinical trial assessing nutrient gaps and microbiome shifts in 20 active adults ages 19-37.
  3. In a double-blind, randomized, placebo-controlled 2-week crossover clinical trial assessing nutrient gaps and microbiome assessments of 24 healthy adults with occasional GI distress ages 26-59 over the course of 4 weeks.
  4. In a double-blind, randomized, placebo-controlled crossover clinical trial assessing nutrient gaps and bioavailability in 16 healthy adults ages 18-42 over the course of 8 hours.
  5. In a third-party, single-arm, closed label interventional study of 104 healthy adults ages 25-59 assessing self-perceived efficacy of AG1 Next Gen over 3 months.

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